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True cost of a gallon of petrol (gas)? About $15

I was driving through Houston last week when the gas price sign caught my eye from the cab window. (No, I couldn’t have taken public transport, I tried, impossible!)

It was around $3.70 a gallon. And that price is seen as way too high by most Americans.

Here’s an interesting link from Fast Company that helps you, or colleagues, think about the true cost of gas.

The Centre for Investigative Reporting thinks the actual cost is about $15 when you factor in all the externalities. The video might make a useful internal communications tool on how to value and factor in ‘externalities’ for true cost accounting. Worth a watch.

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