Eight self-serving steps to creating a CSR Program

Wayne Dunn offers some thoughts to becoming successful in driving responsible business inside a company Self-interest. What’s in it for me? This is the true heart of CSR and stakeholder engagement. How could it be otherwise? Why would companies, individuals, communities and others not act in their own interest? CSR is simply about finding ways…

So how DID Marks & Spencer gain £145 million from sustainable business?Q&A with Adam Elman

Marc Bolland in the suit some other CEOs get annoyed about  If you are familiar with the concepts of sustainable business (actually it should be “more sustainable”) and corporate responsibility then you will be familiar with iconic British-based brand Marks & Spencer. There are probably three main reasons for this. First, they’ve made serious commitments…

  • Jul 17, 2014
  • CSR and Sustainability
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Are we too dazzled by the sustainability leaders? – Guest post by Mallen Baker

Guest post by Mallen Baker, editor, Business Respect and founder, Daisywheel Interactive. It’s not just about “Going Forwards”, alas When people think about business and corporate responsibility, they tend to see it in terms of a one-way progression. Companies may start as sceptics and laggards, but sooner or later something will act as a catalyst…

Are businesses mad dogs that must be controlled?

John Hilary, War on Want. Not a CSR fan A guest post from Mallen Baker. Sometimes I think we’ve moved on from the stale business good-or-bad debates of the last couple of decades.  There are more business – NGO partnerships taking place, even with formerly controversial companies such as Asia Pulp & Paper. But the…

  • Mar 7, 2014
  • NGOs
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Five questions for Joe Jimenez, CEO, Novartis

Joe Jimenez, Novartis boss Here’s a Q&A I did with Joe Jimenez about linking corporate sustainability with success. He gave some good responses, check them out below: How do you link sustainability and corporate responsibility to your business strategy? You do a lot of good work, but how do you mainstream it in the business? Corporate responsibility…

From CSR to CR to Sustainability to CR&S? Maybe

Back in 2002 in the pages of Ethical Corporation magazine, we ran a campaign, also online, to ask companies to shift from talking about Corporate Social Responsibility to Corporate Responsibility. Why? Because we, like many others, felt a more holistic term was needed that included environmental impacts beyond just basic compliance. Over time, (not claiming…

Coca-Cola Enterprises Europe President, podcast on sustainability/CR progress and innovation

Hubert Patricot Here’s a podcast interview I taped this week with Hubert Patricot at Coke Europe. I asked him about progress on their sustainability plan, what innovation means to them, supplier engagement, leadership and how they encourage employees to be creative and find solutions to sustainability and CSR challenges. I’ve been pretty impressed by their…

  • Oct 3, 2013
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How can a large company become involved, ethically, in global politics?

This is probably the most fundamental question facing really large companies in the next twenty years. At least, those large companies with a commitment to ethics and sustainability. Which, among the really big ones, is most of them. In the last fifteen years we’ve seen many large businesses begin to dip their toes in the…

  • Aug 6, 2013
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Case study: Chiquita, from “octopus” company to sustainable agriculture pioneer

Here’s a presentation I put together for our online course “Getting to Grips with Corporate Responsibility” currently being taken about around 70 managers all over the world. It’s about Chiquita, the well known Banana brand, which has one of the more fascinating histories in the field of sustainable and ethical business. I’ve tried to offer…

  • May 23, 2013
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If you lack purpose, you are wasting your career

Similarly, if your company lacks purpose, what exactly is the point of it? With regard to the title of this post, this notion of purpose and its value was made even clearer to me last week in Singapore. On the 50-something floor of the Marina Bay Sands hotel, I met a successful finance industry professional….

“The problem with the race to the bottom is that you might win”

That’s a great line from a Seth Godin post this morning. Sometimes someone says it way better than you could have yourself. Seth Godin has done just that in this post. Here’s an excerpt from the full post that I thought was genuinely inspiring (and I don’t use that word lightly!) “There’s always the opportunity…

  • Aug 20, 2012
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