Google Labs has found a way for any of us to search for words appearing in books from the 1920’s to the year 2000. This New York Times piece offers some example of how you might use it, with the headline “In 500 Billion Words, New Window on Culture”.
Here’s the search tool, and a link to how it came about. Fascinating to play around with. Perhaps useful for presentations?
Some examples of keywords appearing in 70 odd years of books relevant to the CSR and sustainability world are below. Click on the images to enlarge them.
Sustainability
Ethical Business
Corporate Social Responsibility
Climate change
I'm Tobias Webb, founder of Innovation Forum and Sustainable Wine. I write on this blog, with others, about areas of interest to me in supply chains, circular economy and sustainability in general. I hope you find it useful. I've worked in sustainability for about 20 years, and work with large companies, NGOs and governments all over the world. I often act as facilitator, at our conferences, and other meetings, either private or multi-stakeholder. I also work as a 'critical friend' advisor to companies on strategy and stakeholder engagement. I have a separate wine website on sustainability in wine at 
Barbara Kimmmel
Toby- The amazing power of charts. These are wonderful and tell a great story. Barbara Kimmel
Maria
I love using charts! That's a great way of presenting especially when it comes to CSR: how fashinonable it has become, hasn't it?