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CR: Why local matters more than global

Here’s a perfect example of just how much culture counts when it comes to local vs. global corporate responsibility issues.

You couldn’t imagine this kind of thing happening in the UK, just a short distance from Denmark.

Taking this as an example then, think about how you take your UK, US, French, German or Brazilian responsible business principles to somewhere totally different, like say, India.

Along with carbon in the supply chain, this is probably the most difficult issue any company faces in corporate responsibility. And the world is becoming smaller faster than companies have been adapting.

Is it time for a global culture audit in your company?

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